Brand and growth strategy that shows you what to do first
We research your market, look at what you have now and help you decide what comes next. The plan links your branding, marketing and website so they work together.
Plan first, then spend
It's easy to pay for a logo, ads or a new website before you know what you need. Strategy answers the big questions first: who you're up against, where the best chances are, and what matters most.
At Qubescape, strategy is the planning that ties branding, marketing and web development together. You can book it with those services or on its own.
Gaps in your market
We look at your competitors and customers to find where you can stand out.
The right order
A plan that puts branding, marketing and web work in order, so each step supports the next.
Spend where it counts
Setting goals and budgets early helps you avoid paying for work you don't need yet.
Agreed next steps
Working sessions where you and your team talk through the options and agree what happens next.
How we can help you plan
Market and competitor research
We find out who your customers are, who you're up against, and where there's room for you.
Brand and growth planning
Clear goals and priorities for growing your business. Our findings on how to position you feed straight into branding work.
Step-by-step roadmap
One plan that sets out what to do in branding, marketing and on your website, and in what order.
Launch planning
Planning for a new business, product or service: who it's for, how to launch it, and what needs to be ready.
Brand, marketing and website reviews
We look at what you have now and tell you what's working, what isn't, and what to fix first.
Ongoing advice
Regular check-ins to review progress, answer questions and adjust the plan as things change.
How a strategy project runs
Get to know you
We learn about your business, your goals and what you've tried so far.
Research
We look closely at your market, your competitors and your customers.
Draft the plan
We set out clear priorities for branding, marketing and your website, in a sensible order.
Test it together
We go through the draft with you and your team, test the ideas and change what doesn't fit.
Put it into action
You carry out the plan with your own team or another agency. If you want, we can carry it out too.
Review and adjust
We check progress against the plan and change course where needed.
When strategy helps most
Before you spend
You're about to pay for a brand, a website or marketing and want to know what matters most first.
When growth slows
Sales have stalled or your marketing feels scattered, and you're not sure why.
Big changes ahead
You're planning a rebrand, a new product or a move into a new market and need a clear plan.
Client industries
Sectors we've worked in so farWhat you'll have at the end
Short, clear documents you can act on. Follow them with us, your own team or any agency you choose.
- A summary of our market and competitor research
- A step-by-step roadmap for branding, marketing and your website
- Positioning ideas, ready to feed into branding work
- A launch plan, if you're launching something new
- Working sessions with your team and a short written summary
Why plan with Qubescape
Practical advice
We also do branding, marketing and web work, so our advice is practical. We know what each step takes in time and effort.
One plan, not three
Instead of separate plans from a designer, a marketer and a developer, you get one plan that links them.
Based on research
We look at your market, competitors and customers before we recommend anything.
Pick the level of help you need
Quick plan
Short projectAnswers one clear question, like how to launch a new product or where to focus your budget. Suits startups and anyone facing a specific decision.
Full plan
Usually a few weeksResearch, priorities and a step-by-step roadmap across branding, marketing and web. Suits growing businesses planning their next stage.
Ongoing advice
Regular check-insA regular check-in with people who know your plan. Suits businesses that want advice on hand without hiring someone full-time.
Strategy questions
Answers about booking strategy on its own, how it differs from branding, timelines and reviews.
No. You can book strategy on its own, and you're free to use the plan with any team.
A plan only helps once someone acts on it
Our other servicesBranding
We turn the positioning ideas from your plan into a name, logo, messaging and brand guidelines.
Reaching customersMarketing
Social media, ads, SEO and email, aimed at the customers your plan focuses on.
Your websiteWeb Development
We build the website, online store or web app your plan calls for.
Not sure where to start?
Tell us where your business is now and where you want it to go. The first conversation is free with no obligation, and we'll send a clear quote after it.
Let's talk